I have been busy working on several new marketing initiatives and will try to keep this up to date with some of the latest research and ramblings I run across.
A friend sent me an article the other day that seems to blow up the myth that you must use Social Media as part of your marketing plan. Article said that only 2% of retail sales in Nov-Dec could be traced to use of Social Media. Hmmmnnn ...
Well, we'll see how that plays out in the future.